Surface area: 66 m2.
Situated in Olot, Catalonia’s northern town in Girona province, the Planagumà butcher shop is a beacon of innovation. Its design goes beyond traditional boundaries, reshaping both work and sales experiences. Traditional refrigerated cases have been replaced with closed vertical displays, introducing a dynamic touch.
The entrance boasts a specialized cabinet displaying meat on four levels, succeeded by a second cabinet showcasing charcuterie and cheese on six levels. Complementing this, a seamlessly integrated three-block deli dryer adds a final touch to the thoughtful redesign.
Practicality meets aesthetics with two workspaces in front of each sales area. These mobile trunks, coated in black to mimic marble, feature LED lighting for visual prominence. The interplay of black and white within the Planagumà butcher’s shop enhances the visual allure of its premium meats and products, creating a shopping experience that breaks the mold.
Project in collaboration with Cruz SL.